Doodly Standard vs Enterprise From My Perspective

3.5/5 - (2 votes)

When I first started my explainer video business, I relied on basic tools like PowerPoint and low-end video editing software to try and create animated videos for clients. However, I quickly realized these tools were too limited for professional work. The animation capabilities were clunky and inflexible, the assets looked like simple clipart, and the final video output quality was mediocre at best.

I knew that in order to produce high-quality explainer videos that would wow clients, I needed to invest in more robust animation software.

1. Discovering Doodly as a Potential Solution

Through online research, I came across Doodly as a leading solution used by video producers to easily create whiteboard-style animated videos.

Doodly offered an affordable subscription-based pricing model that seemed to fit my budget as a bootstrap entrepreneur. However, I faced a difficult decision between the two tiers Doodly offered – Doodly Standard and Doodly Enterprise.

1.1 Doodly Standard – The Basics for Personal Use

Doodly Standard offered a basic starting point at $39/month. The Standard asset library, while limited compared to Enterprise, would allow me to create simple 2D characters, backgrounds, and objects. I could animate these assets to walk, move, and interact on a virtual whiteboard. The editing capabilities also covered the basics like adding music, transitions, text overlays, and captions.

However, from reading reviews and evaluating the free trial, I quickly realized Standard would be too limited for professional use. The asset library was lacking compared to competitors, offering maybe 100 basic characters and objects. The animation options were also basic, making it hard to create complex scenes. And the maximum 720p video resolution looked noticeably pixelated when projected onto a large screen.

1.2 Upgrading to Doodly Enterprise – Advanced Creative Capabilities

Upgrading to the $69/month Doodly Enterprise unlocked far more advanced creative capabilities essential for high-end client work. Most importantly, Enterprise offered a massive asset library with over 5000 assets and growing. This enabled me to develop diverse, unique animation styles for each client. If I needed a specific branded character, prop, or environment, chances are I could find it in the Enterprise library.

The animation capabilities also expanded dramatically in Enterprise. I could now utilize sketch animation, stop motion, and parallax scrolling effects along with the classic whiteboard animations. Multi-layer timelines allowed for building complex scenes by animating assets independently. I could also use chroma keying to immerse my characters in videos or photos.

By combining all these animation techniques, I could create truly custom, engaging videos tailored to each client. My animations were starting to look on par with leading brands and explainer video producers. And the output resolution bumped up to 4K, giving my videos a polished, ultra-high-quality look when projected for client presentations and social media ads.


The comprehensive music library in Enterprise with over 500 tracks also allowed me to set the perfect tone. Adding professional voiceovers was easy by recording and importing audio or using text-to-speech voices. Dozens of pre-built kinetic typography templates made it simple to add stylish animated text.

With Standard, I would have been limited to a handful of basic animation moves. But Enterprise let me continuously expand and refine my animation repertoire. I could bring to life complex metaphors, character interactions, and storylines in a visually compelling way for clients.

2. The Enterprise Advantage for My Business

Despite the higher $69 monthly price tag, I found Enterprise to be an incredible value that quickly paid for itself. The learning curve was relatively short, allowing me to create professional videos far faster than attempting the same animations in PowerPoint or general video editors.

The huge time savings combined with higher production quality allowed me to take on more client projects and increase my rates. My animations were now on par with top video production firms – at a fraction of their price thanks to Doodly’s efficiencies.

My client’s results tell the rest of the story. The explainer videos I’ve produced with Doodly Enterprise have led to rave reviews, excited customers, and a steadily growing business for my video production company. I’ve even had clients come back multiple times with expanded projects and referrals for new business.


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2.1 Worth the Extra Investment

So while Doodly Standard seems tempting at first for the lower $39 monthly cost, I can confidently say the additional $30 per month for Enterprise is well worth the investment for anyone serious about animation.

For bootstrapped entrepreneurs and small teams like me, Enterprise unlocks a new level of speed, quality and creative possibilities at an affordable price. The financial return I’ve seen from being able to produce remarkable animations makes the upgrade an obvious choice. It has truly been a game changer for my business.

3. Key Differences Between Doodly Standard and Enterprise

In summary, while Standard works for basic personal animation projects, Doodly Enterprise offers real value:

  • Massive asset library for unique video styles
  • Multi-layer timelines for complex animations
  • 4K output resolution for ultra-high-quality video
  • Expansive creative capabilities to bring any concept to life
  • Huge time savings that enable taking on more client work
  • Affordability compared to hiring video production firms
  • Ability to impress and delight clients with remarkable animations

Here is a table comparing the key differences between the two versions:

FeatureDoodly StandardDoodly Enterprise
Asset Library100+ basic assets5000+ assets and growing
Animation TypesBasic whiteboard animationWhiteboard, sketch, stop motion, parallax
TimelinesSingle layer timelineMulti-layer timelines
Resolution720p HDUp to 4K
Music LibraryLimited music tracks500+ track library
Voice OversText-to-speech voicesText-to-speech, record own, 3rd party VO
Video StylesClassic whiteboard lookFully customizable branding
Key FeaturesSimple characters, backgrounds, animationsRobust customization tools
Use CasePersonal projectsProfessional client work

4. Recommending Doodly Enterprise

I sincerely believe investing in Doodly Enterprise has been one of the best business decisions I’ve made. It has directly led to company growth and profitability while saving me time and frustration. For any bootstrapped entrepreneur looking to affordably create professional animations, I can’t recommend Doodly Enterprise enough!

5. My Video Review

You can watch this video to know quickly the difference between Doodly Standard and Enterprise versions.

6. Doodly Alternatives:

  1. Toonly
  2. CreateStudio
  3. Doodle Maker
  4. Animaker (Doodly vs Create Studio vs Animaker vs Doodle Maker)
  5. Vidtoon
  6. Powtoon
  7. Videoscribe
  8. Vyond (Doodly vs Toonly vs Vidtoon vs Powtoon vs VideoScribe vs Vyond)
  9. Explaindio

7. Frequently Asked Questions

  1. What is Doodly Standard?

    Doodly Standard is the basic version of Doodly software that allows users to create simple animated videos using pre-made assets, templates, and tools. It has limited features compared to the Enterprise versions.

  2. Is Doodly Enterprise worth it?

    Yes, Doodly Enterprise is worth it as it offers additional features beyond Doodly Standard that can be worthwhile for larger teams or organizations. The expanded cloud storage, multi-user access, premium assets, custom branding, and priority support that come with Enterprise may justify the higher cost for some heavy users. Overall it depends on the specific needs and usage.

  3. Does Doodly integrate with other tools?

    Doodly supports integrations with tools like Slack, Dropbox, Google Drive, and Vidyard to help streamline your workflow.

  4. What type of videos work best in Doodly?

    It’s ideal for whiteboard-style explainer videos, training videos, commercials, announcements, and more. Both animated and live-action styles work great.

  5. Can I record my own voiceovers in Doodly?

    Yes, you can easily record and insert voiceovers right in the editor. You can also use text-to-speech or integrate third-party voices.

  6. Is Doodly easy to use?

    Yes, Doodly is designed to be intuitive and easy to use, even for beginners. The interface is drag-and-drop with tutorial videos to help you master it quickly. Most people can create their first video within an hour of starting.

  7. Can I use my own assets and branding?

    Absolutely. While Doodly has great stock assets, you can fully customize videos with your own art, logos, photos, and more. Enterprise has robust importing tools.

  8. Is Doodly worth it?

    I thought Doodly’s one-time price for unlimited animated videos was affordable compared to hiring an agency. The assets help me make professional and custom marketing videos in minutes that already paid for itself.

Let me know if you have any other questions! I’m happy to share more details on how Doodly Enterprise has worked for my business.